Leading up to Valentine’s Day, Cupid has probably unleashed an onslaught of crimson email offers upon your inbox. So how can your business make sure it effectively uses email marketing to reach its customers over the competition?
For answers to this question, below are some key insights about when to send your emails so your company can capture consumer hearts and minds through February 14th!
What Days Work Best?
Knowing when to send your emails is extremely important, especially for Valentine’s Day. In a recent study by RetailEmail.com, Valentine’s Day experienced the greatest amount of retail email traffic of any holiday. Specifically, the majority of emails are sent on Tuesday, Thursday and Friday making them the worst days to send out emails.
Retail Email Participation Stats
The best days to send out emails are on Monday and Wednesday when they have the greatest chance of engaging with the undivided attention of your customers.
Continue reading ‘The Absolute Best Times to Send Valentine’s Day Emails’
So you’ve been a good little marketer. You don’t purchase or rent emails. You target opt-in only folks for your promotional emails. But your conversion rates could be better. There aren’t as many clickthroughs.
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