Strategic Internet Marketing for Small Businesses
Take a look! We just published a video and white paper with ten things you should focus on for your 2010 online marketing. This list will give you some marketing issues to consider, and will be a good starting point for planning your web site marketing.
You’re going to love it – so check it out and spread the word!
Image via Wikipedia
When you’re “surfing the web” you’re reacting to two main parts of every website: What it looks like (design) and what it says (the copy). If you looked at a report of the amount of time you spend on a website, you’d be shocked at how quickly you usually jump from page to page. I once tracked my time and what I thought was whole minutes on pages (because I seemed to have gone through so many pages and remembered so much material) turned out to be a second or two on most pages.
When you’re putting together your web pages, remember that you’re trying to get people to do something. And that is an act of convincing. So, to do that, you have to make sure your website’s content get’s to the point and clearly demonstrates why what you’re offering is what your readers need.
A recent poll on LinkedIn, published by freelance marketing advisor Carlos Redlich, revealed some rather interesting results.
In an attempt to narrow the focus of an e-book he’s preparing, Redlich asked members of the professional networking site to answer the question “What Are Your Biggest Questions On Internet Marketing?” They had five categories from which to choose:
-Hypnotic Copywriting
-The All Mighty Salesletter
-Magnetic Marketing Strategies
-Organic SEO For Top Results
-I Want it ALL!
Not surprisingly, of the 182 people who participated in the poll (the number of respondents just before this post was published), 35% said they ‘Want it ALL,’ with another 25% preferring ‘Magnetic Marketing Strategies.’ The other half chose more specific interests as you’ll see on the graph after the jump.
Continue reading ‘Study Shows Demographic Differences in Internet Marketing Priorities’
We only need four syllables to describe the technology demonstrated by Pattie Maes, associate professor in MIT’s Program in Media Arts and Sciences, at last week’s TED (Technology, Entertainment, Design) conference: IN-CRED-I-BLE!
Maes introduced a yet-unnamed product that, since its demo last week, has created a lot of buzz in the tech world for its far-reaching capabilities.
This wearable device, which Maes refers to as a “sixth sense,” contains a projector that paves the way for profound interaction with our environment. When we saw it, we immediately thought “Minority Report.” You remember the futuristic Tom Cruise/Colin Farrell sci-fi thriller where they never touched the computer, but rather manipulated the screens by simply moving their fingers in the air. Well, it’s here – and it’s beyond exciting!
(We can’t even do this invention justice in our description of it, so be sure to watch the video after the jump.)
Well, it’s no secret to those who know me that I am not a fan of most of Microsoft’s products (though some cool things are happening with the XBOX 360 if this is its future). But this week Microsoft launched Bing, a new search engine aimed at finally procuring a serious portion of the search-engine market.
I’ve played around with it a bit, watching its video tutorials (probably the weakest part of the launch, actually), and searching, you know, for things. I have to admit, it’s pretty cool. I’ll write more after more testing, and figuring out how it’s going to shake up the online marketing world. But in the meantime, here’s something that can’t be ignored: Bing has overtaken Yahoo! and holds more of the market than MSN and Windows Live did, combined. Pretty impressive.
Have you tried it? What do you think?
George's Tweets
Gabriel's Tweets
Latest Comments