Archive for the 'Resources' Category

Free Email Marketing Tips and Resources

Published on March 25, 2010 in Resources, email and from HTI. 2 Comments Tags: , , , , , , , , , .

Download Email marketing resourcesAs you probably know, we’re a full service email marketing agency (well, we’re a full service online marketing agency that does a lot more than email), and as such we have had our fair share of email scares, over the years we’ve developed both a methodology for planning highly effective emails and a handy checklist to make sure we don’t forget anything. We are proud to present both to you. For Free!

Before You Hit Send: A Quick Panic-Relieving Checklist for the Smart Email Marketer

So check out this email marketing white paper and checklist (you have to download the PDFs to get all of the info).

Reblog this post [with Zemanta]

Teux Deux: Planning for greatness

Published on February 3, 2010 in Resources, Reviews, from HTI and site of the day. 0 Comments Tags: , , , , , .

Teux Deux task list managerGood marketing takes planning. And good planning takes knowing all the different tasks you need to do and then systematically getting them done.

For most of us, this involves creating a to-do list. I used to write my to-do lists on a napkin which was great until someone accidentally used it to clean up a soda spill.

Continue reading ‘Teux Deux: Planning for greatness’

MarketingCharts Help with Internet Research

Published on October 12, 2009 in Resources, Statistics, Viral Marketing, emarketing, from HTI and site of the day. 0 Comments Tags: , , , , , , , , , , , , , , .

hitwise-2009-september-print-media-websitesIf you’re a regular reader of this blog, you know that we use a lot of statistics and facts to present compelling cases for all manner of arguments regarding Internet marketing.

Of course, we don’t make that data up. No, we use sources such as eMarketer, MarketingProfs and other research entities that compile information that allow us to draw conclusions and provide our two cents on various topics on advertising and marketing across channels but especially online.

Unless you’re a subscriber to these services, however, you may not have access to all the information they hold. Information that can help you when planning your own marketing campaigns or campaigns for clients.

A great resource that we’ve found – which is available to everyone – is MarketingCharts, charts and data for marketers in Web and Excel formats.

Continue reading ‘MarketingCharts Help with Internet Research’

MIT's Pattie Maes Talks 'Sixth Sense'

Published on June 8, 2009 in BtoB, Design, Resources, Search Engine Marketing, Viral Marketing, emarketing, from HTI, social marketing and social media. 1 Comment Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , .

SixthSenseWe only need four syllables to describe the technology demonstrated by Pattie Maes, associate professor in MIT’s Program in Media Arts and Sciences, at last week’s TED (Technology, Entertainment, Design) conference: IN-CRED-I-BLE!

Maes introduced a yet-unnamed product that, since its demo last week, has created a lot of buzz in the tech world for its far-reaching capabilities.

This wearable device, which Maes refers to as a “sixth sense,” contains a projector that paves the way for profound interaction with our environment. When we saw it, we immediately thought “Minority Report.” You remember the futuristic Tom Cruise/Colin Farrell sci-fi thriller where they never touched the computer, but rather manipulated the screens by simply moving their fingers in the air. Well, it’s here – and it’s beyond exciting!

(We can’t even do this invention justice in our description of it, so be sure to watch the video after the jump.)

Continue reading ‘MIT's Pattie Maes Talks 'Sixth Sense'’

More Global Internet Statistics Coming Your Way

Published on March 24, 2009 in Resources, Search Engine Optimization (SEO), Statistics and from HTI. 0 Comments Tags: , , , , , , , , , , .

StatCounter recently (march 3rd, 2009) launched a new “GlobalStats” site, making all of their aggregated internet usage stats available for public consumption. This is not the first of its kind, but StatCounter’s contribution is a good one.

Statistics on internet usage consistently rate among the highest read posts on HiringTheInternet and are often searched for.  We like ‘em too.  The more services provide thiskind of information, the better we’ll be able to accurately assess the use of the Internet.

The interface is clean and easy to use, and they’ll let you download a CSV (you can open this in MS Excel or Apple Numbers) with raw numbers. Continue reading ‘More Global Internet Statistics Coming Your Way’