Published on
August 11, 2008 in
In The News, email, emarketing and from HTI.
Tags: announcements, campaign, direct marketing, DMA, email marketing, graph, marked as spam, newsletter, search engine, spam, survey, video.
Do you take email with your coffee?
According to an AOL-sponsored survey conducted by Beta Research Corporation, almost 1 in 4 people check their email when they wake up in the morning. And nearly one-third of the respondents reported that they checked their email throughout the day, even at work.
In fact, more than 70% of the respondents stated that they checked personal email at work.
In June 2008, the Direct Marketing Association surveyed marketers to see which media they were using for their campaigns. When compared to 3 years ago, 75.8% of the respondents reported using more direct email for campaigns. This rate was higher than the use of online video campaigns and search engine marketing.
Since marketers are using email more than ever, and web users seem to be checking their email at various times through day and night, when is the best time to send your email campaigns?
Continue reading ‘When is the Best Time to Email?’
Published on
August 7, 2008 in
In The News, from HTI and site of the day.
Tags: adaptive path, aurora, bing, data, future web trends, interactive media, mozilla, mozilla labs, online marketing, SEM, site of the day, video.
One interactive media company is offering web users a look into the future, or rather, one possible future.
Imagine a galaxy-like desktop with different running programs grouped together like nebula. Or imagine Internet browsers that run semantic analysis on everything you’re viewing and reading.
Mozilla is hosting a Labs Concept Series, inviting participants to dream up and create visions for “Firefox, the Mozilla Project, or the Web as a whole.” Adaptive Path offers a video series to predict what the online experience will be like in 10 years.
Continue reading ‘Site of the Day: The New Dawn of the Internet as Seen on… Aurora’
Published on
August 4, 2008 in
In The News, PR and from HTI.
Tags: blogger, Blogs, branding, cuil, google, how to, new search engine, readers, results, search engine, viewers, visible shops, writer, youtube, Youtube.com.
Everyone can learn a marketing lesson from the launch of new search engine, Cuil (pronounced “cool”).
A victim of its own hype, Cuil has become the target of a sizeable media backlash, supported by the web everyman, thanks to Youtube comments and blogs galore.
Expectations were so high that it was no wonder that many were disappointed and negative. What happened?
Continue reading ‘Everybody Needs to Cuil Out’
Do you take email with your coffee?
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